Sans Normal Omgak 14 is a bold, wide, medium contrast, upright, normal x-height font visually similar to 'Newhouse DT' by DTP Types, 'Afical' by Formatype Foundry, 'Helvetica Now' by Monotype, and 'Reyhan' by Plantype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, modern, friendly, punchy, straightforward, impact, clarity, modernity, approachability, geometric, rounded, compact apertures, blunt terminals, sturdy.
A sturdy sans with strongly geometric construction and generous, rounded bowls. Strokes are thick and even-feeling, with blunt, flat terminals and minimal modulation, giving letters a dense, poster-like color. Counters are relatively tight and apertures are compact, especially in forms like C, S, and a, which contributes to a solid, blocky texture. The lowercase is simple and functional with a single-storey a and g, rounded shoulders, and a short, sturdy t; figures are large and weighty with open, easily read shapes.
Well suited to headlines, posters, and branding where a bold, modern sans is needed with a friendly edge. It can work for packaging, signage, and UI callouts where quick recognition and strong typographic presence matter more than airy text color.
The overall tone is confident and direct, with a friendly, contemporary presence. Its heavy, rounded forms read as approachable rather than severe, making it feel energetic and dependable in short, high-impact settings.
Likely designed to deliver a contemporary geometric sans voice with maximum visual impact, prioritizing sturdy shapes, clear silhouettes, and compact spacing for assertive display typography.
The design maintains consistent curve tension across rounds (O, Q, 0, 8) and relies on broad, uncomplicated joins, which keeps the rhythm smooth at display sizes. The weight and tight counters can make long passages feel dense, but it produces strong emphasis and clear silhouettes in headlines.