Serif Normal Ohdab 7 is a regular weight, wide, medium contrast, upright, normal x-height font visually similar to 'Periodico' by Emtype Foundry, 'Bogue' by Melvastype, 'Amariya' by Monotype, and 'Leida' by The Northern Block (names referenced only for comparison).
Keywords: books, editorial, headlines, branding, print, classic, bookish, formal, traditional, scholarly, readability, tradition, authority, versatility, editorial tone, bracketed, oldstyle, calligraphic, soft, robust.
A robust serif with bracketed, wedge-like serifs and softly modulated strokes. The letterforms show rounded joins and slightly flared terminals, giving the face a warm, oldstyle texture rather than a sharp, modern one. Curves are full and steady, counters are generous, and the overall color reads even and confident in continuous text. Uppercase proportions feel solid and stately, while the lowercase combines sturdy stems with smoothly cupped serifs and compact, readable details.
Well-suited to book typography and long-form editorial layouts where a steady serif texture aids readability. It also performs strongly for headlines, pull quotes, and institutional or heritage-leaning branding that benefits from a traditional, authoritative voice.
The tone is classic and bookish, with a traditional, editorial seriousness. Its softened serifs and rounded shaping add approachability, suggesting heritage and credibility without feeling austere.
The design appears intended as a dependable general-purpose text serif with a classical foundation and a slightly softened, humanist feel. Its sturdy structure and even rhythm suggest a focus on comfortable reading and familiar typographic convention across a range of sizes.
The figures appear lining and sturdy, matching the weight and rhythm of the letters. The italic is not shown, and the roman maintains a consistent, workmanlike texture across the alphabet sample and the paragraph setting.