Serif Contrasted Joba 2 is a light, very wide, very high contrast, upright, normal x-height font.
Keywords: headlines, editorial, magazine, branding, posters, luxury, fashion, classical, dramatic, elegance, display impact, editorial voice, premium branding, modern classic, hairline serifs, vertical stress, sharp terminals, crisp joins, elegant contrast.
This typeface is a refined modern serif with strong thick–thin modulation and a predominantly vertical stress. Stems are sturdy and straight while hairlines and serifs are extremely fine, producing crisp, high-definition edges and bright internal counters. Serifs are narrow and sharp with minimal bracketing, and many joins taper into needle-like terminals. Proportions are generous with wide capitals and ample sidebearings, while the lowercase keeps a moderate x-height and shows clear oldstyle influence in forms like the two-storey g and the looped, calligraphic a.
Best suited to display typography such as magazine headlines, fashion and lifestyle editorial, brand marks, and large-format posters where the contrast and hairline detailing can be appreciated. It also works for short passages like pull quotes or subheads when set with sufficient size and spacing to preserve the fine strokes.
The overall tone is polished and high-end, with a poised, editorial feel. The dramatic contrast and delicate hairlines suggest sophistication and formality, reading as fashion-forward and distinctly “print-luxury” in flavor rather than utilitarian.
The design appears intended to deliver a contemporary Didone-like luxury aesthetic with a clean, controlled construction and strong typographic presence. It prioritizes elegance, contrast, and a spacious page color for premium editorial and branding contexts.
In text settings, the rhythm is airy and controlled, with prominent verticals and fine details that create sparkle at larger sizes. The numerals follow the same contrast-driven logic, with graceful curves and thin transitions that echo the capitals’ elegance.