Sans Normal Dumud 9 is a regular weight, very wide, low contrast, upright, tall x-height font.
Keywords: ui design, wayfinding, branding, headlines, packaging, modern, clean, friendly, techy, minimal, clarity, modernity, approachability, geometric neutrality, screen readability, rounded, geometric, open apertures, airy, monoline.
This sans has a geometric, rounded construction with smooth curves and largely monoline strokes. Proportions are expansive with generous horizontal spacing and open counters, giving letters a calm, breathable rhythm. The lowercase shows a high x-height with short ascenders and descenders, supporting strong presence in text. Terminals are clean and straightforward, and the overall drawing favors circular and elliptical forms over angular modulation.
It performs well in interfaces and product branding where clarity and a contemporary voice are needed, especially at medium to large sizes. The open counters and high x-height also suit signage and short-form text such as labels, marketing lines, and navigation elements, where quick recognition is important.
The tone is modern and approachable, combining a crisp, contemporary finish with soft, rounded shapes. Its wide stance and open forms feel confident and relaxed, leaning toward a tech-forward, minimal aesthetic rather than editorial formality.
The design appears intended to deliver a contemporary geometric sans that reads clearly while staying approachable. Its emphasis on round forms, open apertures, and generous width suggests a focus on clean display and UI-friendly typography with a friendly, modern personality.
Round letters like O/C/e read very circular, while diagonals in V/W/X stay sharp enough to add contrast against the otherwise smooth system. Numerals appear simple and legible with consistent stroke logic and open interior space, matching the lowercase’s friendly clarity.