Sans Normal Dumam 15 is a light, very wide, low contrast, upright, normal x-height font.
Keywords: headlines, ui, signage, branding, posters, clean, modern, neutral, open, technical, clarity, modernism, geometric simplicity, screen readability, brand neutrality, geometric, rounded, monoline, airy, spacious.
A minimalist sans with monoline strokes and broadly rounded, geometric construction. The letterforms are notably expansive in width, producing generous internal counters and a relaxed, open rhythm. Curves are smooth and circular (notably in O/C/G and the bowls of B/P/R), while joins and terminals stay crisp and unembellished. Numerals follow the same wide, simple logic, with clear, open shapes and consistent stroke endings that keep texture even in continuous text.
Best suited for display settings where width and openness can be used intentionally—headlines, brand wordmarks, and poster typography. It can also work well in UI labels and wayfinding where large counters and clean shapes support quick recognition, especially at larger sizes.
The overall tone is contemporary and matter-of-fact, with a calm, uncluttered presence. Its wide stance and airy spacing lend it a slightly futuristic, interface-friendly feel while remaining approachable and neutral for general communication.
The design appears intended to deliver a clean, geometric sans voice with an intentionally wide footprint, prioritizing openness and modern simplicity. Its consistent stroke behavior and rounded forms suggest a focus on clarity and a contemporary, system-like aesthetic for both branding and on-screen use.
In text, the wide proportions create a spacious line color and emphasize clarity over density. The design leans on straightforward geometry rather than calligraphic modulation, giving it a precise, engineered consistency across uppercase, lowercase, and numerals.