Sans Normal Molor 2 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Gezart' by Ani Dimitrova, 'Futura' and 'Futura Paneuropean' by Linotype, 'Futura Now' by Monotype, 'Futura SB' and 'Futura SH' by Scangraphic Digital Type Collection, and 'Futura TS' by TypeShop Collection (names referenced only for comparison).
Keywords: headlines, posters, packaging, logos, signage, playful, chunky, friendly, retro, loud, attention, approachability, impact, branding, simplicity, rounded, bulky, soft-cornered, compact, punchy.
A heavy, rounded sans with broad proportions and a dense, poster-like color on the page. Forms lean on circular construction and softened corners, with smooth curves and minimal modulation. Counters are generally tight, especially in letters like a, e, and s, creating a sturdy, compact interior space. Terminals are blunt and clean, and many joins feel slightly sheared or angled, adding a subtle chiseled rhythm to otherwise rounded shapes. Numerals are similarly weighty and simplified, designed to read as bold silhouettes at a glance.
Best used for headlines and short, high-impact copy where its dense weight and rounded construction can work as a graphic element. It’s well-suited to posters, signage, packaging, and logo wordmarks that benefit from a friendly, retro-leaning boldness. For longer passages, larger sizes and generous line spacing help maintain clarity.
The overall tone is upbeat and approachable, with a confident, attention-grabbing presence. Its rounded geometry and chunky massing evoke a retro display sensibility—more playful than formal—while still feeling direct and utilitarian. The texture is energetic and friendly, suited to messaging that wants to feel bold without looking aggressive.
The design appears intended as a display sans that prioritizes bold silhouette recognition and a warm, approachable voice. Its circular foundations and blunt terminals suggest an aim for simple, memorable shapes that hold up in large-scale applications and brand-forward statements.
In text settings, the heavy weight and tight counters create a strong, continuous typographic texture, so spacing and size will significantly affect readability. The glyphs maintain consistent heft across straight and curved strokes, and the rounded bowls in letters like O/Q and the compact, two-storey-like massing in B/R contribute to a cohesive, stout silhouette.