Sans Normal Egmad 5 is a light, normal width, low contrast, italic, tall x-height font visually similar to 'Iskra' by TypeTogether (names referenced only for comparison).
Keywords: ui text, editorial, branding, packaging, captions, modern, friendly, casual, clean, airy, approachability, readability, contemporary tone, informal emphasis, rounded, humanist, slanted, open forms, monoline.
This typeface is a slanted, monoline sans with softly rounded curves and open apertures. Strokes stay even and smooth, with gentle terminals that read as clean rather than sharp. Proportions feel slightly narrow and vertically oriented, with compact counters and a generally upright rhythm despite the italic slant. The lowercase shows a single-storey “a” and “g” with simple, open construction, and the overall spacing looks balanced for continuous text.
It suits UI labels, product copy, and editorial sidebars where a friendly italic voice is useful without sacrificing clarity. The clean, rounded shapes also work well for lightweight branding, packaging text, and short display lines that need a modern, approachable feel.
The tone is contemporary and approachable, combining a clean sans structure with an easy, handwritten-like slant. It feels informal without becoming decorative, giving text a lively, conversational cadence while remaining restrained and legible.
The design appears intended as an everyday italic companion with a gentle, humanist warmth—prioritizing smooth readability, open shapes, and a contemporary, casual tone for both text and short display settings.
The numerals follow the same rounded, even-stroke logic and maintain a consistent slant, helping mixed alphanumeric settings look cohesive. Curved letters (C, G, S, O) emphasize smooth geometry, while diagonals (V, W, Y) stay crisp and uncluttered, supporting a neat overall texture.