Sans Normal Omgif 7 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Evert Greek', 'Evert Greek Display', 'Evert Greek Text', 'Evert Latin', 'Evert Latin Display', and 'Evert Latin Text' by Foundry5 (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, punchy, modern, straightforward, display impact, approachability, brand presence, clarity, rounded, sturdy, high impact, geometric, soft corners.
A heavy, rounded sans with broad strokes and clean, continuous curves. The design emphasizes simple geometric construction—circular bowls, smooth shoulders, and minimally articulated joints—paired with flat terminals and only slight optical tapering. Counters are compact, and the overall rhythm is dense and blocky, giving letters a strong, poster-like presence while keeping shapes open enough to remain recognizable. Numerals follow the same robust, rounded logic with wide forms and stable baseline behavior.
Best suited for headlines, display typography, and short-to-medium bursts of text where strong presence is needed—such as branding, packaging, signage, and promotional graphics. The rounded construction helps it stay approachable in logos and marketing, especially at larger sizes where its shapes can breathe.
The tone is bold and no-nonsense, with a friendly softness coming from the rounded curves. It reads as contemporary and approachable rather than technical, delivering a confident, attention-grabbing voice suited to energetic messaging.
The font appears designed to provide a sturdy, modern display sans that balances geometric clarity with a softened, friendly finish. Its consistent, high-mass letterforms prioritize impact and legibility for attention-driven typography.
Round letters (like O/C/G) lean toward near-circular geometry, while diagonals and joins stay crisp, producing a solid, coherent texture. The weight and compact counters make the face feel assertive in large settings, with a slightly compressed interior space that increases visual mass.