Sans Normal Nybak 23 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Delargo DT' by DTP Types, 'Halifax' by Hoftype, and 'Gloriola' by Suitcase Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, confident, playful, retro, impact, approachability, display strength, brand voice, rounded, bulky, soft corners, compact, punchy.
This typeface is built from heavy, low-contrast strokes with broadly rounded curves and softened terminals. Counters are generously open for the weight, and the overall rhythm is compact and sturdy, with slightly varied glyph widths that keep the texture lively rather than strictly geometric. Details like the angled leg on the R, the diagonal joins in K, and the robust, rounded bowls in letters like B, P, and a give it a clean sans structure with a warm, approachable finish. Numerals are similarly chunky and high-impact, with smooth curves and stable, straightforward construction.
It works best for short to medium-length display text where impact and friendliness matter—headlines, posters, brand marks, packaging, and attention-grabbing signage. The strong shapes and open counters also support legible, bold subheads and callouts in editorial or promotional layouts.
The overall tone feels upbeat and approachable, projecting a confident, friendly voice rather than a technical or austere one. Its rounded mass and compact shapes create a poster-like energy with a mild retro flavor that reads as inviting and optimistic.
The design appears intended as a high-impact, approachable display sans that combines robust weight with rounded, friendly construction. Its slightly varied widths and compact proportions suggest a goal of creating an energetic, characterful texture for branding and headline use.
At larger sizes it produces a strong, dark typographic color with clear word shapes; in dense settings it can feel intentionally bold and compact. The rounded forms help prevent harshness, keeping the weight feeling soft-edged even when set tightly.