Sans Normal Afbaj 7 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Endeavor' by Lucas Tillian and 'Gravita' by TipoType (names referenced only for comparison).
Keywords: branding, ui, advertising, headlines, packaging, modern, clean, forward-leaning, technical, efficient, clarity, motion, neutrality, contemporary feel, versatility, oblique, geometric, rounded, open counters, smooth curves.
A clean, oblique sans with rounded, geometric construction and smooth, low-contrast strokes. Curves are close to circular with open counters, while straight stems and diagonals keep a crisp, engineered rhythm. Terminals are mostly plain and cut cleanly, and the overall proportions feel balanced with a steady baseline and consistent spacing that reads evenly across lines.
Works well for modern branding systems, product identities, and marketing headlines where a clean slant adds energy. Its even texture and open shapes also suit UI labels, dashboards, and signage-style applications, especially when you want a contemporary sans with a built-in sense of momentum.
The slanted posture and streamlined forms create a sense of motion and contemporary clarity. It feels purposeful and efficient rather than expressive, lending a subtle sporty or tech-leaning tone without becoming aggressive.
Likely designed to provide a familiar, highly readable sans voice with an oblique stance for emphasis and speed, keeping shapes geometric and unobtrusive so it can support a wide range of modern layouts.
Uppercase forms stay compact and stable, while the lowercase shows friendly, rounded bowls and straightforward joins that preserve legibility. Numerals follow the same smooth, modern logic, with simple silhouettes suited to continuous reading and interface-style labeling.