Sans Normal Obbez 22 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Malva' by Harbor Type, 'Halifax' by Hoftype, 'Elioth' by Soerat Company, 'Mundial Narrow' by TipoType, and 'Ambra Sans' by Zetafonts (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, modern, punchy, playful, impact, approachability, clarity, modernity, rounded, geometric, chunky, clean, soft-cornered.
A heavy, rounded sans with broad, circular counters and compact internal spaces. Strokes are consistently thick with minimal modulation, and terminals tend to be softly squared or gently rounded rather than sharply cut. The geometry leans toward simple circles and sturdy verticals, giving letters a dense, blocky rhythm; joins are smooth and the overall texture is even and emphatic. Figures are similarly robust and open, with clear silhouettes designed to hold up at large sizes.
Best suited for high-impact display roles such as headlines, posters, brand marks, packaging callouts, and bold interface moments. The thick strokes and rounded shapes keep it legible and attention-grabbing in short-to-medium text settings, especially where a friendly, modern voice is needed.
The font conveys a bold, upbeat tone that feels approachable rather than severe. Its rounded geometry and dense weight read as energetic and contemporary, lending a sense of confidence and warmth in headlines and short statements.
The design appears intended to deliver maximum visual impact with a contemporary, approachable character. Its simplified, rounded construction suggests a focus on clarity, sturdiness, and a strong graphic presence in display typography.
Uppercase forms are particularly wide and stable, while lowercase maintains a compact, sturdy presence with large bowls and short-ish extenders. The overall spacing and shapes prioritize strong recognition and impact, favoring simplified forms over delicate detail.