Slab Contrasted Belu 3 is a very bold, wide, medium contrast, italic, normal x-height font visually similar to 'Gimbal Egyptian' by AVP, 'Equip Slab' by Hoftype, and 'Bulwark' by Jonahfonts (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, editorial display, assertive, sporty, vintage, loud, playful, impact, motion, retro display, headline punch, brand voice, slab serif, bracketed serifs, rounded terminals, ink-trap feel, bouncy rhythm.
A heavy, right-leaning slab serif with compact, rounded counters and sturdy, bracketed slabs that read as blocks at text sizes. Strokes show noticeable modulation, with thick verticals and slightly tapered joins that create a punchy, sculpted silhouette rather than a purely geometric one. Curves are generously rounded and the letterforms have a slightly “swollen” feel, producing soft corners within an otherwise muscular build. Spacing appears fairly tight in running text, and the overall rhythm is energetic, with subtly uneven widths that keep the texture lively.
This font is best suited to display roles where weight and motion are advantages: headlines, posters, and bold editorial callouts. It also fits branding for sports, food, or product packaging where a strong, retro-leaning slab serif can deliver personality and immediacy.
The tone is bold and attention-seeking, combining retro signage flavor with a sporty, poster-forward attitude. Its chunky slabs and italic drive convey motion and confidence, while the rounded shapes keep it friendly and approachable rather than severe.
The design appears intended to deliver maximum impact in short lines by pairing a forceful slab-serif structure with an italic, forward-driving stance. The rounded modeling and visible stroke shaping suggest a goal of keeping the tone energetic and approachable while maintaining strong, sign-like legibility at large sizes.
Numerals and capitals feel designed for impact, with simplified interior shapes and strong slab presence. In sample text the dark color and tight fit create a dense, headline-oriented texture where the italic slant and slab terminals become the primary stylistic cues.