Sans Normal Noriv 3 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'EquipExtended' by Hoftype; 'Modica', 'Morandi', and 'Technica' by Monotype; and 'Helios Antique' by W Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, confident, playful, modern, loud, impact, approachability, clarity, modernity, rounded, chunky, soft, compact.
A heavy, rounded sans with broad proportions and smooth, continuous curves. Strokes are thick and even, with gently softened corners and generous bowls that create sturdy, compact counters. The lowercase has a simple, single-storey construction (notably a and g), while joins and terminals stay blunt and clean for a solid, poster-like silhouette. Overall spacing feels firm and stable, supporting large sizes where the chunky forms can breathe.
Best suited to headlines, display typography, and short text where strong impact and friendly presence are priorities. It works well for branding, packaging, signage, and marketing graphics that need a modern, approachable loudness. In long passages, the dense weight and broad forms are likely most comfortable at larger sizes with ample line spacing.
The tone is bold and approachable rather than technical or severe. Its rounded geometry and big, friendly shapes give it a playful, contemporary character that reads as confident and upbeat. The weight and width add impact, making the voice feel loud, energetic, and attention-forward.
The design appears intended to deliver maximum visual impact with a warm, rounded voice. By relying on simple construction, thick strokes, and circular bowls, it aims for clear, punchy shapes that remain approachable and contemporary in high-visibility settings.
Round letters like O and Q are strongly circular, with a short, angled Q tail that keeps the shape compact. Numerals are equally weighty and simplified, with clear, open shapes and minimal detailing. The overall rhythm is consistent across uppercase, lowercase, and figures, emphasizing uniformity and punch over delicate nuance.