Sans Normal Ohgim 3 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Jarvis' by Alan Smithee Studio, 'Artegra Sans' by Artegra, 'Bilya Layered' by Cerri Antonio, 'Moniak Sans' by Design Komando, 'Hanley Pro' by District 62 Studio, 'Nexa' by Fontfabric, 'Cyntho Next' by Mint Type, and 'Jasan' by Storm Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, playful, chunky, approachable, retro, high impact, approachability, playful tone, retro flavor, display readability, rounded, soft corners, bouncy, bulky, informal.
A heavy, rounded sans with soft corners and gently squared curves that give the shapes a sturdy, inflated feel. Strokes are consistently thick with minimal modulation, and counters are generous enough to stay open at large display sizes. Many forms show subtle, intentional irregularity in alignment and curvature—producing a slightly wobbly baseline rhythm and a hand-cut, poster-like texture while remaining clearly constructed and legible. Terminals are blunt and smooth, and the overall geometry leans toward wide, simple silhouettes rather than tight, compact detailing.
Best suited to display contexts such as headlines, posters, brand marks, packaging, and attention-grabbing signage where its chunky forms and friendly tone can lead the hierarchy. It also works well for short callouts, labels, and social graphics that benefit from a lively, informal voice.
The font reads as upbeat and approachable, with a casual, slightly mischievous energy. Its soft geometry and lively wobble evoke mid-century signage and playful packaging, prioritizing personality and warmth over strict neutrality.
Likely designed to deliver a bold, friendly display sans that feels human and energetic without relying on decoration. The controlled wobble and rounded construction suggest an aim to balance high impact with approachability for modern branding and retro-leaning graphic applications.
In the sample text, the weight and width create strong color on the page, making short phrases and headlines feel punchy and confident. The quirky, slightly uneven stance becomes more noticeable in longer lines, where it adds charm but can also increase visual busyness at smaller sizes.