Sans Normal Okkim 7 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Myriad' by Adobe and 'Cumhuriyet' and 'Ninova' by Fontuma (names referenced only for comparison).
Keywords: headlines, branding, posters, signage, packaging, clean, confident, modern, friendly, impact, clarity, modernity, approachability, geometric, rounded, sturdy, crisp, compact.
A heavy, geometric sans with near-uniform stroke weight and rounded, circular bowls. Curves are smooth and consistent, while terminals are mostly square-cut, creating a crisp silhouette. Counters are relatively open for the weight, and the overall rhythm is even and steady. Uppercase forms feel compact and solid; lowercase maintains clear differentiation with simple, single-storey shapes where expected and straightforward joins and shoulders.
Well suited to headlines, display typography, and brand systems that need a confident, modern voice. The weight and clean shapes also make it effective for signage and packaging where quick recognition and strong presence are priorities.
The tone is direct and contemporary, projecting strength without feeling aggressive. Its rounded geometry adds approachability, making it feel friendly and dependable while remaining clearly modern and utilitarian.
Likely designed to provide a robust, contemporary sans that reads clearly at larger sizes and holds up in high-impact applications. The emphasis on geometric curves and consistent stroke behavior suggests an intention to balance efficiency and friendliness in a single, versatile display-forward style.
The numerals are sturdy and legible with simple, no-nonsense construction, matching the letterforms closely. The font keeps a consistent geometric logic across straight and curved strokes, giving text a cohesive, engineered feel.