Slab Square Higa 7 is a bold, normal width, monoline, upright, normal x-height font visually similar to 'Shemekia' by Areatype, 'Dolmengi' by Ask Foundry, 'Marmo' by Stefano Giliberti, 'Arbour' and 'Arbour Soft' by TypeUnion, and 'Paul Slab' and 'Paul Slab Soft' by artill (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, robust, retro, utilitarian, authoritative, impact, readability, classic print, stability, display strength, blocky, bracketless, high-contrast, square-cut, sturdy.
A heavy slab-serif design with broad, square-cut serifs and mostly straight, sturdy stems. Curves are full and rounded but finish in firm, flattened terminals, giving letters a slightly blocky silhouette. Counters are relatively open for the weight, and the spacing feels even and stable in running text. The lowercase shows compact, single-storey forms for a and g, with short, strong joins and a generally low-frill construction.
Best suited to headlines and display settings where a bold, sturdy texture is desirable, such as posters, packaging, signage, and brand marks. It can also work for short blocks of text or pull quotes when a strong, traditional slab-serif presence is needed.
The overall tone is solid and assertive, with a vintage, workmanlike flavor. Its strong slabs and compact rhythm suggest reliability and impact, leaning toward classic print and poster vernacular rather than delicate editorial refinement.
The design appears intended to deliver high-impact readability with a classic slab-serif voice, emphasizing firmness, clarity, and a printed, poster-like texture. Its simplified, square-ended detailing suggests it was drawn to stay crisp and recognizable at a range of display sizes.
Numerals are wide and weighty with clear, squared features, matching the serifed texture of the letters. The design maintains a consistent stroke presence across uppercase, lowercase, and figures, creating a dense, emphatic color on the page.