Sans Normal Okgud 13 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Izmir' by Ahmet Altun and 'Sharp Sans' by Monotype (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, signage, modern, friendly, clean, confident, sporty, impact, clarity, approachability, modern branding, display focus, rounded, geometric, compact, crisp, even.
A heavy, rounded sans with broadly geometric construction and smooth, circular bowls. Strokes are consistent in weight with minimal modulation, and terminals are generally straight-cut, giving a crisp, contemporary finish. Counters are relatively open for the weight, while curves stay tight and controlled, producing a compact, sturdy texture. The lowercase shows a single-storey a and g, with simple, functional joins and a straightforward, no-nonsense rhythm.
Well-suited for headlines, logos, and brand wordmarks where a solid, friendly geometric voice is needed. It also fits posters, packaging, and wayfinding or signage applications that benefit from bold, simple letterforms and strong legibility at larger sizes.
The overall tone is modern and approachable, balancing friendliness from the rounded forms with a confident, high-impact presence. Its clean shapes and even color read as practical and contemporary rather than decorative, with a slightly sporty, energetic feel in all-caps settings.
The design appears intended to deliver a contemporary, geometric sans for display-forward typography—prioritizing clarity, impact, and an approachable personality through rounded construction and even stroke weight.
Round characters like C, G, O, and Q feel strongly circle-based, while diagonals (V, W, X, Y) keep sharp angles that contrast with the soft bowls. The numerals are similarly robust and clear, designed to hold up at display sizes and in short UI-like labels.