Serif Other Buma 2 is a very bold, normal width, high contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, signage, book covers, playful, vintage, folksy, storybook, cheerful, display impact, retro charm, friendly tone, decorative serif, bracketed, bulbous, rounded, bouncy, flared.
A very heavy, high-contrast serif with softly flared terminals and rounded, bracketed serifs that feel sculpted rather than sharp. Curves are bulbous and generously rounded, with prominent ink traps/waist pinch points that create a lively thick–thin rhythm. Counters are compact and the joins often narrow into teardrop-like transitions, giving letters a slightly swelled, hand-cut look while staying upright and fairly even in overall proportions. Numerals match the same chunky, curvy construction, with rounded corners and emphatic terminals.
Best suited to display settings such as headlines, posters, menus, packaging, and signage where a bold, vintage-leaning serif can carry the message on its own. It can also work well for book covers and event branding that want a playful, retro mood, while longer passages are likely to be most comfortable in short bursts or larger sizes.
The overall tone is warm and characterful, with a nostalgic, old-timey flavor that reads friendly rather than formal. Its bouncy weight distribution and softened edges create a humorous, approachable voice—more confectionary and theatrical than editorial.
The letterforms appear designed to deliver maximum personality in a compact, high-impact silhouette—combining traditional serif cues with exaggerated curves and flared terminals for a distinctive, decorative display presence.
The design leans on exaggerated curves and terminal shapes, which increases personality but can make dense text feel busy at smaller sizes. It reads best when given generous tracking and line spacing, where the distinctive thick–thin transitions and flared ends can be appreciated.