Sans Normal Hidar 15 is a regular weight, normal width, monoline, upright, normal x-height font.
Keywords: children’s books, packaging, posters, social media, branding, friendly, casual, playful, handmade, approachable, approachability, handwritten feel, cheerful tone, everyday readability, rounded, soft, open, bouncy, informal.
A rounded, monoline sans with softly blunted terminals and gently irregular curves that suggest a hand-drawn origin while staying clean and consistent. Counters are open and roomy, with circular O-forms and broadly curved bowls that keep the texture light. Uppercase shapes are simple and legible, with moderate stroke uniformity and mild, humanized asymmetries; diagonals (A, V, W, X, Y) feel slightly springy rather than rigidly geometric. Lowercase includes single-storey a and g, tall ascenders, and a short-armed t with a curved foot, reinforcing an easy, informal rhythm across text.
Well suited to headings, packaging, and brand touchpoints that benefit from an informal, welcoming tone. It can work for short-to-medium text in friendly contexts such as children’s materials, café menus, invitations, and social media graphics where softness and approachability are priorities.
The overall tone is warm and personable, reading like neat marker lettering rather than a strict corporate sans. Its rounded finishing and slightly bouncy proportions create a cheerful, approachable voice that feels relaxed and kid-friendly without becoming overly decorative.
The design appears intended to deliver the familiarity of hand lettering in a tidy, repeatable typographic system—prioritizing friendliness, readability, and rounded comfort over strict geometric precision.
In continuous text, spacing appears even and comfortable, producing a smooth gray value with lively character. Numerals are simple and rounded, matching the letterforms and maintaining clarity at display sizes. Curved joins and softened corners reduce harshness, helping the font maintain a gentle presence across mixed-case settings.