Serif Forked/Spurred Jivi 1 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: book typography, editorial, magazines, invitations, packaging, classic, literary, formal, warm, old-style, text emphasis, heritage feel, calligraphic texture, editorial voice, bracketed, calligraphic, wedge serifs, spurred, diagonal stress.
This is an italic serif with a calligraphic, old-style construction and gently modulated strokes. The letterforms lean noticeably with a smooth, continuous rhythm, and many strokes end in tapered, wedge-like serifs and small spurs that give stems a forked, lively finish. Counters are generously open (especially in round letters), while joins and curves feel slightly asymmetrical, suggesting diagonal stress. The lowercase has a moderately tall presence with prominent ascenders and sturdy, rounded bowls; capitals are compact and slightly wider-feeling in their curves, keeping an even, readable texture in text.
It works well for long-form reading when used as an italic companion in books and editorial layouts, and it can also carry short passages on its own in pull quotes or introductions. The decorative spurs and traditional serif detailing make it a good fit for refined invitations, heritage-leaning branding, and premium packaging where a classic tone is desired.
The overall tone is classic and bookish, with a traditional, editorial voice. Its italic energy feels expressive rather than flashy—suited to refined emphasis, quotations, and literary display—while the spurred terminals add a subtle ornament that reads as heritage and craftsmanship.
The design appears intended to provide a readable, traditionally styled italic with enough calligraphic detail to feel crafted and distinctive. The added spurs and tapered serifs aim to enrich the silhouette without sacrificing an even text color, supporting both emphasis in body copy and elegant typographic accents.
In text, the slant and tapered terminals create a strong forward flow and a soft, ink-like finish at stroke endings. The numerals share the same italic movement and serifed structure, helping them blend naturally into running copy rather than standing apart as strictly tabular shapes.