Sans Other Obma 10 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Heavy Duty' by Gerald Gallo and 'Bulltoad' by Typodermic (names referenced only for comparison).
Keywords: headlines, posters, logos, packaging, signage, industrial, arcade, brutalist, military, techno, impact, machined feel, display clarity, graphic texture, blocky, angular, stencil-like, chiseled, compact.
A heavy, block-constructed sans with angular, faceted corners and predominantly straight strokes. Curves are largely suppressed in favor of squared and chamfered joins, creating a geometric, cut-from-plate feel. Counters tend to be small and often rectangular, with occasional notch-like cuts that suggest a stencil or punched-letter construction. Spacing reads fairly tight and the overall texture is dense, with strong verticals and a squat, sturdy silhouette in many forms.
Best suited to short, bold applications such as headlines, posters, logos, product marks, and attention-grabbing signage where its dense, angular texture can read as a graphic element. It can also work for game, sci‑fi, or industrial-themed titling where a tough, machined voice is desired.
The letterforms convey a utilitarian, assertive tone—part industrial signage, part arcade/tech display. Its sharp chamfers and compact counters give it a rugged, mechanical personality that feels at home in bold, high-impact settings.
The design appears intended to deliver maximum impact through a geometric, chamfered construction that prioritizes solidity and a manufactured look over softness or calligraphic nuance. Its consistent squared counters and notch details suggest a deliberate display face built to feel engineered and emphatic.
Several characters show distinctive notches and step-like terminals that add a constructed, modular rhythm across lines of text. Numerals follow the same squared logic with simplified interior shapes, supporting a consistent, system-like appearance.