Sans Superellipse Elgi 7 is a regular weight, normal width, medium contrast, italic, normal x-height font.
Keywords: branding, interfaces, posters, packaging, wayfinding, modern, sporty, efficient, dynamic, clean, modernize, add motion, soften geometry, improve clarity, system branding, oblique, geometric, rounded, streamlined, open counters.
A slanted, geometric sans with rounded-rectangle construction and smooth, continuous curves. Strokes are even and steady, with softly squared terminals and a gently condensed, forward-leaning posture that keeps letterforms compact without feeling tight. Round characters like O and 0 read as superelliptical rather than perfectly circular, and many joins and bowls keep generous openness for clarity. The numerals follow the same geometry, with simple, sturdy shapes and consistent slant that aligns well with the letters.
This font suits contemporary branding systems, UI headers, and product or packaging typography where a fast, streamlined voice is desired. It also works well for posters and short-to-medium text in settings that benefit from a clean, sporty slant, and can support signage or wayfinding where clarity and consistent rhythm matter.
The overall tone is modern and energetic, suggesting motion and efficiency. Its controlled geometry and softened corners give it a friendly, engineered feel—technical without becoming cold.
The design appears intended to combine geometric precision with approachable softness, using superelliptical curves and a built-in slant to communicate speed and modernity. It aims for clear, functional reading while delivering a distinctive, rounded-rect silhouette that stands out in display and headline use.
The italic angle is integral to the design rather than an afterthought, and the rhythm stays consistent across upper- and lowercase. The forms favor legibility through open apertures and clear differentiation between similarly shaped glyphs, while maintaining a cohesive rounded-rect aesthetic.