Serif Normal Mogal 2 is a bold, normal width, very high contrast, upright, normal x-height font.
Keywords: headlines, magazine, branding, packaging, posters, editorial, luxury, dramatic, classic, fashion, display elegance, editorial impact, brand refinement, modern classic, didone-like, hairline serifs, ball terminals, bracketless, sculptural.
A refined serif with striking stroke contrast and crisp, largely unbracketed hairline serifs. The letterforms show a vertical, display-leaning stance with smooth, rounded bowls and sharp, tapered joins that create a sculpted rhythm across words. Capitals are broad and stately with elegant thin horizontals, while the lowercase features tight apertures and distinctive ball-like terminals (notably on forms such as a, c, f, and j), adding sparkle at small details. Numerals follow the same high-contrast logic with slender internal strokes and confident, weighty curves.
Best suited to headlines, magazine titling, and brand marks where its contrast and hairline detailing can be appreciated. It also fits premium packaging and poster typography, especially where a refined, fashion-forward voice is desired; for longer passages, it will generally perform best at larger text sizes with comfortable leading.
The overall tone is polished and theatrical, pairing classic sophistication with a modern editorial edge. It reads as luxurious and high-fashion, with a sense of authority suited to premium branding and prominent typographic moments.
The design appears intended to deliver a contemporary take on a classic high-contrast serif: elegant, attention-grabbing, and optimized for display use while maintaining familiar, readable proportions. Its distinctive terminals and crisp serif treatment suggest a focus on creating memorable texture in titles and brand-forward typography.
Spacing appears relatively open for a high-contrast serif, helping prevent the hairlines from feeling overly fragile in larger settings. The combination of sharp serifs and soft, rounded counters creates a pleasing tension that keeps headlines lively without becoming ornate.