Serif Normal Mokav 12 is a regular weight, normal width, very high contrast, upright, normal x-height font.
Keywords: headlines, editorial, magazines, book covers, branding, elegant, refined, literary, formal, editorial voice, luxury tone, classic authority, display impact, modern serif, high-contrast, sharp serifs, crisp joins, sculpted curves.
A high-contrast serif with crisp, sharply bracketed wedge serifs and pronounced thick–thin modulation throughout. Stems are sturdy while hairlines stay fine and precise, creating a sculpted, slightly calligraphic rhythm in both capitals and lowercase. Curves are clean and taut, with compact counters and a consistent vertical stance; details like the beaked terminals and narrow connecting strokes add sparkle in display sizes. Numerals follow the same contrast logic, mixing robust verticals with delicate hairlines for a classic, editorial look.
Well-suited to magazine and newspaper-style headlines, book covers, and brand wordmarks that benefit from a refined, high-contrast serif texture. It can also work for pull quotes or short blocks of text where a classic, upscale tone is desired, especially with comfortable sizing and spacing.
The overall tone feels polished and authoritative, with a distinctly editorial sophistication. Its sharp serifs and gleaming hairlines suggest luxury and tradition without looking overly ornamental, giving text a composed, cultured voice.
The letterforms appear designed to deliver a contemporary take on a traditional high-contrast text serif—prioritizing elegance, crispness, and a strong vertical cadence. Its details emphasize clarity and prestige in prominent settings while maintaining conventional proportions for familiar reading patterns.
The design’s contrast and fine interior hairlines create strong headline presence, while the compact forms and tight details can look more delicate as sizes get smaller. The rhythm is fairly vertical and disciplined, with carefully controlled curves that keep the texture crisp and formal.