Script Hiruk 1 is a bold, narrow, low contrast, italic, short x-height font.
Keywords: logos, packaging, posters, headlines, invitations, friendly, retro, playful, warm, casual, hand-lettered look, friendly branding, display impact, casual elegance, brushy, rounded, looping, bouncy, monoline-ish.
A slanted, handwritten script with a brush-pen feel and rounded terminals. Strokes are broadly even with gentle swelling and soft joins, creating a smooth, flowing rhythm without sharp contrast. Letterforms lean right and alternate between connected cursive behavior in the lowercase and more standalone, swashy capitals with curled entry/exit strokes. Proportions are compact with a relatively low x-height and lively ascenders/descenders, while counters stay open enough to keep forms readable at display sizes.
This font suits branding marks, product packaging, café or boutique signage, and promotional headlines where a friendly handwritten voice is desired. It also works well for invitations, greeting cards, and social media graphics, especially in short to medium lines where its swashy capitals and flowing lowercase can be appreciated.
The overall tone is approachable and upbeat, with a nostalgic sign-painting energy. Its rounded curves and looping capitals give it a personable, informal charm that feels celebratory rather than formal.
The design appears intended to mimic confident brush lettering in a clean, repeatable digital form, balancing decorative script cues with practical readability for display typography.
Capitals show decorative curls and occasional underturns that add personality in initials and headlines. Numerals follow the same handwritten logic with smooth curves and slightly varying widths, matching the font’s casual, brushy cadence.