Sans Contrasted Legiy 9 is a regular weight, normal width, medium contrast, upright, tall x-height font.
Keywords: branding, packaging, headlines, posters, children’s media, friendly, playful, quirky, contemporary, approachable, add warmth, signal playfulness, humanize modernity, create character, rounded, tapered, calligraphic, humanist, bouncy.
A rounded, humanist sans with subtly calligraphic modulation and frequent tapering into wedge-like terminals. Curves are generously open and slightly irregular in a deliberate way, giving the rhythm a lively, hand-shaped feel while keeping overall construction clean and sans-serif. Proportions lean toward a large x-height with compact ascenders/descenders, and the letterforms show gentle width variation that adds motion in text. Counters are broad and soft, and joins/stems often swell and narrow, producing a mild “ink-trap”/brush-like impression without becoming script.
It performs best in branding and display roles where its tapered terminals and rounded counters can be appreciated—logos, packaging, poster headlines, and short editorial callouts. It can also work for UI labels or body copy when a friendly, characterful voice is desired, especially at moderate sizes with comfortable spacing.
The font reads warm and informal, with a quirky, upbeat personality that feels conversational rather than corporate. Its rounded forms and tapered strokes suggest a crafted, friendly tone suited to expressive branding and lighthearted editorial moments.
The design appears intended to combine the clarity of a sans with hand-drawn warmth, using controlled contrast and tapered endings to create a distinctive, personable texture. It aims for readability while foregrounding a playful, crafted identity.
In running text the modulation is most noticeable at terminals and cross-strokes, where strokes thin into points and create a lively texture. The figures share the same soft geometry and tapering, helping numerals blend naturally with text settings.