Sans Contrasted Leduv 5 is a regular weight, normal width, medium contrast, upright, normal x-height font.
Keywords: ui text, product design, brand system, wayfinding, headlines, clean, modern, friendly, techy, neutral, clarity, versatility, modernity, system design, readability, geometric, monolinear-ish, rounded, crisp, open apertures.
A contemporary sans with mostly geometric construction and subtly humanist modulation. Strokes are clean and consistent with noticeable thick–thin moments in curves, while terminals tend to be straight and crisp. The x-height reads moderate, with round counters in letters like O/C and a compact, efficient rhythm in text. Uppercase forms are simple and architectural; lowercase shows single-storey a and g, a short, rightward-leaning t arm, and a straightforward, legible f. Numerals are plain and modern, with a simple 1 and rounded 0/8 forms that match the letter shapes.
Well-suited for UI and product typography, dashboards, and web/app text where a clean, modern sans is needed. It also works effectively for brand systems, signage/wayfinding, and contemporary headlines thanks to its sturdy shapes and clear letterforms.
The overall tone is modern and approachable: precise enough for interfaces and systems work, but with rounded geometry that keeps it from feeling cold. Its clarity and even rhythm give it a neutral, matter-of-fact voice suitable for contemporary branding and product communication.
The design appears intended as a versatile, general-purpose sans that balances geometric simplicity with just enough contrast to add polish and structure. It aims for clear, contemporary readability while maintaining a friendly, modern character across letters and numerals.
In the sample text, spacing and proportions create a steady texture that holds up at larger display sizes while remaining readable in longer lines. The design leans on circular forms and open shapes, giving many letters a clear silhouette and strong scanability.