Sans Superellipse Etkiy 7 is a bold, narrow, medium contrast, italic, normal x-height font.
Keywords: headlines, posters, sportswear, branding, packaging, sporty, energetic, urgent, modern, assertive, impact, motion, compactness, modernity, attention, condensed, slanted, rounded, compact, punchy.
A condensed, forward-slanted sans with compact proportions and rounded-rectangle construction in bowls and counters. Strokes are heavy and fairly uniform, with subtle contrast coming mainly from joins and curvature rather than true modulated stroke logic. Terminals tend to be clean and squared-off with softened corners, giving forms like C, O, and G a superelliptical feel. The rhythm is tight and vertical, with tall caps and relatively short extenders, producing a dense, headline-oriented texture.
Best suited to short, high-impact settings such as headlines, posters, sports and event graphics, and bold brand marks where a compact footprint is useful. It can also work for packaging callouts and UI labels where a strong, condensed italic needs to stand out against surrounding text.
The overall tone is fast and forceful, combining a streamlined, contemporary silhouette with a slightly industrial toughness. Its slant and condensed stance add a sense of motion and urgency, while the rounded corners keep it approachable rather than aggressive.
The design appears intended to deliver maximum impact in limited horizontal space, using a forward slant and rounded-rectangle geometry to feel both speedy and contemporary. It prioritizes clear, emphatic shapes that hold up in display sizes and attention-grabbing typographic layouts.
Round letters stay more rectangular than circular, and the numerals share the same compact, upright-with-slant structure for consistent color. The bold weight and condensed width emphasize vertical strokes and create strong word shapes, especially in all caps.