Sans Normal Byrif 17 is a light, normal width, low contrast, upright, normal x-height font.
Keywords: ui text, branding, packaging, editorial, signage, friendly, contemporary, clean, approachable, casual, versatility, approachability, clarity, modernity, rounded, soft terminals, humanist, open counters, even rhythm.
A rounded sans with softly eased terminals and smooth, circular bowls. Strokes are consistently weighted with minimal modulation, and curves dominate the construction, giving letters a gentle, polished feel. Proportions are balanced and readable, with open apertures in forms like C, S, and e, and a straightforward, uncluttered lowercase. Numerals follow the same rounded logic, with clear, simple shapes and an even color in text.
Well suited for interface copy, product branding, and packaging where a modern, personable tone is desired. It also works for editorial subheads and short to medium-length text, as well as clear, friendly signage and wayfinding.
The overall tone is friendly and contemporary, with a warm, informal cleanliness that feels approachable rather than technical. Its rounded geometry and open forms create a calm, agreeable voice suitable for everyday communication.
Likely intended as a versatile everyday sans that prioritizes clarity and approachability. The rounded construction and open counters suggest a focus on comfortable reading and a modern, welcoming visual identity.
The design maintains a steady rhythm in running text, with rounded joins and minimal sharp corners. Capitals are simple and geometric without feeling rigid, and the lowercase keeps distinctive silhouettes (notably g, a, and y) while staying consistent with the soft, rounded motif.