Sans Normal Lubuw 18 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'Core Sans A', 'Core Sans AR', 'Core Sans N SC', and 'Core Sans NR' by S-Core; 'Peter' by Vibrant Types; and 'Artico' and 'Artico Soft' by cretype (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, promotions, sporty, energetic, modern, assertive, playful, impact, motion, clarity, approachability, modernity, rounded, compact, slanted, chunky, soft-cornered.
A heavy, right-slanted sans with broad, rounded forms and tightly controlled counters that stay open despite the weight. Strokes are uniform and sturdy, with smooth curve-to-stem joins and softly blunted terminals that keep the silhouettes friendly rather than sharp. The letterforms feel slightly expanded and stable, with simple, geometric construction and consistent rhythm across caps, lowercase, and numerals.
This font is best suited to headline settings where a strong, slanted presence is desirable—posters, campaigns, packaging, and branding that needs immediate punch. It also fits sporty and energetic identities, short calls-to-action, and large-scale signage where bold shapes and clear numerals help maintain readability.
The overall tone is bold and kinetic, projecting motion and confidence through its strong slant and dense black color. Rounded geometry and soft edges add an approachable, slightly playful character, making the voice feel contemporary and high-impact without becoming aggressive.
The design appears intended to deliver a contemporary, impact-forward sans with a built-in sense of movement. Its rounded, geometric structure balances forceful weight with friendly contours, aiming for strong visibility in display use while keeping letterforms straightforward and familiar.
Lowercase shapes emphasize simple, single-storey constructions (notably the “a” and “g”), reinforcing a clean, modern texture. Numerals are stout and highly legible, with generous curves and clear differentiation at a glance.