Sans Normal Atgok 10 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Qubo' by Hoftype and 'Cabrito Sans' by insigne (names referenced only for comparison).
Keywords: ui text, web content, editorial, signage, presentations, clean, neutral, modern, friendly, readability, versatility, modern clarity, approachability, rounded, open apertures, monoline, humanist.
This typeface is a clean, monoline sans with gently rounded terminals and broadly circular curves. Proportions feel balanced and calm, with a straightforward cap set and a slightly more humanist lowercase that softens the overall geometry. Counters are open and generous, and key joins (such as in n, m, and h) are smooth and unforced, keeping rhythm even in text. Numerals are simple and readable, with rounded forms and consistent stroke behavior that matches the letters.
It performs well for UI text and web content where clarity and predictable letterforms are important. The friendly roundness also suits presentations, product copy, and light editorial use, while the clean caps and legible numerals make it a solid option for labels and straightforward signage.
The overall tone is neutral and contemporary, projecting clarity without feeling cold. Rounded details add a friendly, approachable character, making it suitable for everyday communication and interface-like contexts. Its steady rhythm and unpretentious shapes suggest a practical, modern voice.
The design appears intended as a versatile, general-purpose sans that prioritizes readability and an even texture across sizes. By pairing simple geometry with subtly softened terminals, it aims to feel modern and approachable while remaining unobtrusive in longer passages.
The sample text shows stable spacing and an even typographic color, with no sharp calligraphic contrast or decorative gestures. Round letters (o, e, c) maintain consistent curvature, while straight-sided forms (l, i, t) keep a tidy, unobtrusive presence, supporting a cohesive texture across mixed-case settings.