Sans Other Abmaf 7 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'JollyGood Proper Condensed' by Letradora (names referenced only for comparison).
Keywords: posters, headlines, packaging, kids, games, playful, cartoon, quirky, punchy, retro, novelty display, playful impact, hand-cut feel, comic tone, chunky, jagged, irregular, blocky, tilted.
A heavy, compact sans with chunky strokes and low internal counters, built from simplified geometric forms. Edges are deliberately irregular, with slightly angled terminals and uneven curves that create a hand-cut, wobbly silhouette rather than crisp geometry. The letterforms lean on strong verticals and squat proportions, while widths vary noticeably from glyph to glyph, producing an animated rhythm in words. Counters are generally small and rounded, and the overall texture reads dark and dense at text sizes.
Best suited for short, bold display settings such as posters, headlines, logos, packaging, and playful branding. It also works well for children’s materials, game titles, stickers, and event graphics where a humorous, high-impact look is desired. For longer passages, larger sizes and generous spacing help maintain clarity.
The overall tone is playful and mischievous, with a comic, cut-paper energy. Its uneven contours and bouncy spacing give it a casual, humorous voice that feels more hand-made than industrial. The result is attention-grabbing and friendly, with a slightly retro novelty feel.
The design appears intended to deliver maximum impact with a fun, irregular personality—combining a compact sans foundation with intentionally uneven contours to mimic hand-cut or cartoon signage. The variable widths and lively shapes prioritize expressiveness and silhouette over strict typographic neutrality.
In the sample text, the irregular outlines create a lively, jittery line rhythm and a strong silhouette impact. Because the counters are tight and the shapes are dense, it reads best when given breathing room via larger sizes or looser tracking.