Sans Normal Kinew 2 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Cynosure' by Device, 'Eurotypo Sans' by Eurotypo, 'Poynter Gothic' by Font Bureau, 'Spiegel Sans' by LucasFonts, 'Nuber Next' by The Northern Block, and 'Stevie Sans' by Typefolio (names referenced only for comparison).
Keywords: headlines, branding, posters, sportswear, packaging, sporty, dynamic, modern, confident, energetic, convey motion, add emphasis, modernize tone, increase impact, slanted, rounded, geometric, compact, clean.
A slanted sans with sturdy, even strokes and smoothly rounded bowls. The forms lean consistently forward, with compact apertures and a slightly tightened overall rhythm that keeps counters controlled and shapes efficient. Curves are built from clean, near-elliptical geometry, while diagonals (notably in A, V, W, X, Y, Z) are crisp and assertive, giving the design a fast, contemporary profile. Numerals are clear and solid, with rounded figures like 0, 8, and 9 reading particularly well at display sizes.
This font is well suited to headlines, brand marks, and short promotional copy where a dynamic, modern voice is desired. It can also work effectively on posters, packaging, and sports or lifestyle applications that benefit from a fast, assertive slant.
The overall tone is energetic and forward-moving, suggesting speed, motion, and confidence. Its strong slant and compact geometry create a sporty, performance-oriented feel that reads modern rather than formal.
The design appears intended to deliver a contemporary sans voice with an italicized sense of motion, balancing rounded, geometric construction with sturdy strokes for strong impact. It prioritizes quick recognition and a compact, energetic rhythm for display-led typography.
Uppercase and lowercase share a consistent, rounded construction, and the italic angle is pronounced enough to communicate motion without sacrificing stability. The sample text shows strong word shapes and punchy emphasis, with spacing that favors a tight, headline-friendly presence.