Sans Normal Olmuj 3 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Ekster', 'Ekster Arabic', and 'Neptune' by Indian Type Foundry; 'Lemon Milk Pro' by Marsnev; and 'Geograph' by Sarah Khan (names referenced only for comparison).
Keywords: headlines, branding, posters, ui labels, packaging, modern, friendly, confident, clean, straightforward, clarity, impact, modernity, versatility, approachability, geometric, rounded, sturdy, crisp, high legibility.
A heavy, geometric sans with rounded bowls and largely uniform stroke weight. Curves are smooth and circular, while terminals are clean and mostly straight-cut, creating a crisp silhouette. Proportions feel compact and stable, with generous counters that keep forms open at display sizes. The uppercase set reads solid and even, and the lowercase shows simple, utilitarian constructions with a single-storey “a” and “g” and a minimal, compact “t.” Numerals are similarly robust and clear, with consistent weight and rounded shapes.
Best suited for headlines, logos, and short-to-medium blocks where strong presence and quick recognition are needed. It should work well for product branding, packaging, signage, and interface labels where a sturdy geometric sans helps maintain clarity and impact.
The overall tone is modern and approachable, balancing firmness with friendly roundness. It feels confident and practical rather than expressive, with a contemporary, no-nonsense voice suited to clear communication.
The design appears intended to provide a contemporary geometric sans with a strong, compact presence and high readability. It emphasizes simple, widely familiar letterforms and smooth curves to deliver an approachable but authoritative voice for modern graphic and digital applications.
Spacing appears even and controlled in the sample text, supporting dense settings without looking cramped. The round forms (C, G, O, Q) carry much of the personality, while diagonals (V, W, X, Y) stay sharp and straightforward, reinforcing a clean, contemporary rhythm.