Sans Normal Onnav 9 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Linotype Gothic' and 'News Gothic' by Linotype, 'PG Gothique' by Paulo Goode, 'News Gothic SB' and 'News Gothic SB Vietnam' by Scangraphic Digital Type Collection, and 'News Gothic' by Wooden Type Fonts (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, confident, modern, utilitarian, friendly, impact, clarity, modernity, versatility, geometric, blocky, clean, sturdy, high impact.
A heavy, geometric sans with broad, even strokes and compact counters that give it a dense, solid color on the page. Curves are built from near-circular forms with smooth joins, while straight-sided letters stay square and stable, creating a consistent, engineered rhythm. Terminals are clean and largely horizontal/vertical, with minimal tapering; apertures tend to be somewhat closed, reinforcing the bold, compact look. The lowercase shows a straightforward, workmanlike structure with simple bowls and short, sturdy extenders, and the numerals follow the same robust, geometric construction for strong legibility at display sizes.
Best suited to headlines, posters, and other large-scale applications where its dense strokes and compact counters can deliver maximum impact. It can also work well for branding, packaging, and signage that needs a clear, contemporary sans with strong presence; for longer passages, it will read as bold and attention-forward.
The overall tone is direct and confident, with a contemporary, no-nonsense voice. Its dense shapes and tight internal spaces read as sturdy and assertive, while the rounded geometry keeps it approachable rather than sharp or aggressive.
The font appears designed to provide a sturdy, high-impact sans with geometric simplicity and dependable consistency across the set. Its proportions and compact counters suggest an emphasis on visual punch and clarity in display and branding contexts.
The design produces strong visual weight and a dark typographic texture in running text, with round letters (O, C, G, e) feeling especially full and closed. The forms favor clarity and impact over delicate detail, making the style feel consistent across capitals, lowercase, and figures.