Sans Normal Kanew 2 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'Moula' by 38-lineart, 'Peridot Latin' and 'Peridot PE' by Foundry5, and 'Hempa Sans' by Yukita Creative (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, social ads, sporty, energetic, confident, contemporary, punchy, display impact, brand voice, sense of motion, modern simplicity, slanted, rounded, geometric, compact counters, blunt terminals.
A heavy, slanted sans with rounded, geometric construction and smooth, continuous curves. Strokes are consistently thick with minimal modulation, producing strong, even color in text. Bowls and counters are relatively tight, and terminals are predominantly blunt, giving letters a compact, sturdy feel despite the generous overall proportions. The lowercase shows single-storey forms where expected (notably a and g), with a clean, modern rhythm and slightly forward-leaning momentum throughout.
Best suited to headlines, posters, and other display settings where bold presence and a sense of speed are desirable. It works well for sports and lifestyle branding, promotional graphics, packaging, and short-form digital advertising where legibility needs to remain strong at a glance.
The overall tone is assertive and fast-moving, with a friendly modernity from the rounded forms and a sense of motion from the slant. It reads as energetic and attention-grabbing rather than quiet or editorial, lending a confident, sporty character to headlines and short statements.
The design appears intended to deliver maximum impact with a contemporary, approachable voice—combining dense, rounded geometry with a pronounced slant to suggest motion and confidence in branding and display typography.
Spacing appears tuned for display impact, with dense letterforms that create a strong silhouette and dark texture at larger sizes. Numerals and capitals share the same sturdy, rounded geometry, keeping the set visually consistent for branding and title use.