Sans Normal Olbej 2 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Kaglia' by Letterhend (names referenced only for comparison).
Keywords: headlines, branding, packaging, posters, social media, friendly, playful, casual, confident, modern, approachability, clarity, impact, informality, warmth, rounded, soft corners, compact, chunky, smooth joins.
The design is a rounded sans with heavy, even stroke weight and softened corners throughout. Curves are generously circular, joins are smooth, and terminals tend to end in subtly angled cuts that add a mild forward-leaning liveliness without becoming italic. Proportions are compact and solid, with wide bowls and open counters that keep the texture readable in short blocks of text.
Well-suited for branding that wants to feel welcoming and contemporary, including consumer products, food and beverage, and lifestyle identities. It performs especially well in headlines, posters, packaging, social graphics, and UI labels where a clear, upbeat voice is needed. Short-to-medium text settings can work when ample spacing and size are provided.
This typeface conveys a friendly, approachable energy with a slightly playful bounce. Its sturdy presence feels confident and contemporary, leaning more casual than formal while staying broadly versatile.
The letterforms appear designed to balance bold, attention-getting shapes with a personable tone. Rounded construction and smooth geometry prioritize friendliness and easy recognition, while the dense weight and clean structure support strong headline presence.
The uppercase has simple, sturdy silhouettes, while the lowercase adds personality through rounded bowls and slightly angular terminals. Numerals are similarly robust and clean, matching the overall friendly rhythm and making the set feel cohesive in display-driven layouts.