Print Upmaf 13 is a regular weight, narrow, low contrast, upright, normal x-height font.
Keywords: kids branding, posters, packaging, social graphics, headlines, playful, friendly, casual, quirky, handmade, handmade feel, approachability, casual display, cheerful tone, rounded, monoline, soft terminals, bouncy, uneven rhythm.
This typeface presents a hand-drawn, monoline look with rounded strokes and softly blunted terminals. Letterforms are tall and compact, with slightly irregular widths and subtle wobble that preserves an informal, made-by-hand texture. Counters are generally open and simple, and curves are drawn with gentle, organic tension rather than geometric precision. Spacing and baseline feel lightly uneven in a controlled way, contributing to a lively rhythm without sacrificing overall legibility.
It works best for short to medium-length text where personality matters more than typographic neutrality—such as kids-focused branding, playful posters, casual packaging, event flyers, stickers, and social media graphics. It can also support light editorial callouts or captions when set with comfortable spacing and moderate sizes.
The overall tone is warm and approachable, with a playful, slightly goofy charm that reads as personal and conversational. Its casual imperfections and bouncy shapes give it an easygoing, kid-friendly personality that feels more like marker or felt-tip lettering than formal typography.
The design appears intended to mimic neat, hand-printed lettering with an intentionally imperfect, friendly rhythm. Its simplified forms and rounded stroke endings prioritize approachability and quick recognition, making it suited to cheerful display use and informal messaging.
Uppercase characters tend to be narrow and upright with simplified construction, while lowercase forms keep a straightforward print style rather than cursive connections. The numerals share the same soft, rounded stroke endings and handmade consistency, helping mixed text (headlines, short blurbs, and numbering) feel cohesive.