Sans Normal Dogim 3 is a light, wide, monoline, upright, normal x-height font.
Keywords: ui design, branding, headlines, posters, signage, clean, modern, friendly, minimal, calm, clarity, modernity, approachability, simplicity, versatility, rounded, open, geometric, airy, crisp.
This typeface uses clean, even strokes with a distinctly rounded, geometric construction. Curves are smooth and circular, counters are open, and terminals are largely straight or softly finished, creating a tidy, low-contrast rhythm. Proportions feel generously spaced and uncluttered, with clear differentiation between round and straight forms and consistent alignment across the set.
It suits interface typography and product design where a clean, modern texture is needed, and it also performs well in branding and headings that benefit from a friendly geometric look. The open shapes and consistent stroke behavior make it a solid choice for signage and short-to-medium text in print or on screen.
The overall tone is modern and approachable, combining a restrained, minimal voice with a gentle friendliness from its rounded shapes. It reads as calm and contemporary rather than assertive, giving text an airy, easygoing character.
The design appears intended to provide a contemporary geometric sans with a soft, approachable presence, balancing circular forms and straightforward structure for clear, versatile setting.
Round characters like O/C/G and numerals such as 0/8/9 emphasize near-circular bowls, while diagonals (V/W/X/Y) keep a crisp, engineered feel. The sample text shows smooth texture at paragraph sizes, with open apertures helping maintain clarity.