Slab Square Imhu 6 is a very bold, very wide, low contrast, upright, normal x-height font.
Keywords: headlines, posters, signage, logotypes, sportswear, industrial, retro, athletic, rugged, mechanical, impact, sturdiness, branding, legibility, blocky, angular, chamfered, square-cut, compact.
A blocky slab-serif display face built from heavy, squared-off strokes with clipped (chamfered) corners and flat terminals. Counters tend toward rectangular and octagonal shapes, giving rounds like O, C, and G a squarish, machined geometry. Serifs read as stout horizontal slabs integrated into the stroke endings rather than delicate brackets, and the overall rhythm is tight and punchy with short extenders and sturdy joins. The lowercase follows the same engineered construction, with single-storey forms and firm, squared shoulders that keep texture dense in paragraphs of set text.
Best suited to headlines and short blocks of text where strong presence is needed: posters, packaging fronts, labels, wayfinding, and bold editorial openers. It also fits sports branding, team graphics, and industrial or workshop-themed identities where squared, slabbed forms reinforce a sturdy message.
The tone is assertive and utilitarian, evoking stenciled signage, equipment labeling, and vintage sports or workwear lettering. Its angular cuts and hard corners add a technical, no-nonsense feel, while the slab structure carries a classic, old-school weight that reads as confident and durable.
The design appears intended to maximize visual impact through sturdy slabs, squared construction, and a consistent chamfered corner language. It aims for high legibility at display sizes while projecting a rugged, engineered personality suitable for branding and titling.
Numerals and capitals feel especially logo-ready due to their consistent chamfer motif and closed, geometric counters. In longer lines the dense color and abrupt corners create a strong typographic “stamp” effect, favoring impact over subtlety.