Sans Normal Ombav 3 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Muller Next' by Fontfabric, 'Galvani' by Hoftype, 'Interval Next' by Mostardesign, 'Fact' by ParaType, 'Sans Beam' by Stawix, 'Gelder Sans' by The Northern Block, and 'Crepes' by cretype (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, confident, friendly, modern, sporty, loud, impact, clarity, approachability, modernity, blocky, rounded, chunky, high-impact, clean.
A heavy, geometric sans with broad proportions and large internal counters. Curves are smoothly drawn and generous, while joins stay crisp, producing a sturdy, even rhythm across lines. Terminals are predominantly straight-cut, with rounded forms (C, O, G, e) maintaining consistent circularity and minimal modulation. Lowercase shows a compact, utilitarian construction with a single-storey a and g, a short-armed r, and a robust t; punctuation and numerals match the same solid, simplified geometry.
Well suited to headlines and short blocks of text where impact and quick recognition matter—posters, advertising, product packaging, and brand wordmarks. It also works effectively for wayfinding and bold UI moments (hero banners, section headers) where a sturdy, friendly sans is needed.
The overall tone is direct and energetic, trading refinement for punch and clarity. Its rounded geometry and thick strokes read approachable and contemporary, while the mass and width give it a bold, assertive voice suitable for attention-first messaging.
The design intent appears focused on delivering maximum presence with simple, geometric construction and dependable legibility. It aims to feel contemporary and approachable while remaining forceful enough for display applications.
Spacing appears comfortable for a display-forward cut, with wide letterforms creating a strong horizontal presence. The numerals are similarly weighty and straightforward, keeping shapes open and legible at larger sizes where the font’s character is most pronounced.