Slab Contrasted Fupo 12 is a very bold, wide, low contrast, upright, normal x-height font.
Keywords: posters, logotypes, sports branding, packaging, headlines, retro, athletic, headline, assertive, playful, impact, nostalgia, signage, branding, attention, blocky, bracketed, soft corners, ink-trap-like, chunky.
A heavy, block-built slab serif with broad proportions, large counters, and a compact, low-waist rhythm. Stems and slabs are thick and confident, with gently rounded corners and subtle concave notches where joins meet—giving an ink-trap-like bite at some terminals and intersections. Curves are full and slightly squarish, and the overall texture is dense and even, designed to hold its shape at large sizes with strong, stable silhouettes.
Best suited to display contexts such as posters, bold headlines, and short-form messaging where impact matters more than subtlety. It also fits sports branding, retro-inspired identity work, and packaging labels that benefit from a sturdy, blocky slab presence.
The tone is bold and extroverted, with a retro poster and collegiate signage feel. Its chunky slabs and soft-cornered geometry read as friendly yet forceful, lending a confident, attention-grabbing voice that can swing from classic Americana to playful display depending on color and layout.
The likely intention is to deliver maximum visual presence with a classic slab-serif attitude, using broad forms and chunky terminals to create a memorable, sign-like voice. The rounded corners and small notches add personality and help maintain clarity in dense, dark letterforms.
The design shows a noticeable interplay between heavy stems and pronounced slab terminals, creating a rhythmic, stamped look. Numerals and capitals appear especially suited to big settings where the deep shapes and interior cut-ins remain legible and contribute to character.