Sans Normal Kunor 12 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'BR Segma' by Brink, 'Mozaic' by TipoType, and 'Gramatika' by Tokotype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, advertising, sporty, modern, assertive, energetic, friendly, impact, momentum, approachability, clarity, modernity, rounded, slanted, geometric, soft corners, high legibility.
A heavy, forward-slanted sans with broad proportions and smooth, rounded joins. Curves are generous and nearly circular in letters like O/C/G, while straights stay clean and even, producing a steady rhythm and low-stress texture. Terminals are blunt and softly eased rather than sharp, and counters remain open and readable at display sizes. The overall construction feels geometric but not rigid, balancing sturdy strokes with approachable roundness.
Best suited to attention-forward applications such as headlines, posters, promotional graphics, and brand marks that need speed and impact. The wide, rounded construction also works well for packaging and large-format signage where clarity and presence matter more than compact text density.
The bold slant and wide stance create a sense of motion and confidence, giving the type a sporty, contemporary tone. Rounded forms and open counters keep it friendly and accessible, even while the weight and angle add punch. It reads as upbeat and promotional rather than formal or quiet.
The design appears intended to deliver a strong, modern voice with an inherent sense of movement, using a consistent slant and broad geometry to increase energy and visibility. Rounded details and open counters suggest an emphasis on approachability and legibility in display-led settings.
Uppercase forms are compact and stable with simple, unadorned structures, while the lowercase maintains strong clarity in key shapes like a, e, and g. Figures are equally robust and straightforward, matching the letterforms in width and presence. Overall spacing appears comfortable for headlines, with strong word shapes and clear differentiation between similar characters.