Sans Superellipse Guban 1 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Compasse' by Dharma Type, 'Panton Rust' by Fontfabric, 'Bank Gothic' by GroupType, and 'Duran' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, modern, industrial, utilitarian, confident, technical, impact, clarity, modernity, distinctive geometry, brand presence, rounded corners, squared curves, compact counters, high caps, sturdy strokes.
A heavy, geometric sans with a squared-off, superelliptical construction: curves resolve into rounded rectangles and corners are consistently softened rather than fully circular. Strokes are uniform and dense, with compact apertures and counters that emphasize solidity over airiness. Capitals read tall and block-like, while the lowercase maintains a straightforward, no-nonsense skeleton with simple terminals and minimal modulation. Numerals and punctuation follow the same rounded-rectangle logic, producing a cohesive, engineered texture in running text.
Best suited to headlines, short statements, and bold brand marks where its compact, rounded-rect geometry can read clearly and carry visual weight. It also works well for signage, packaging, and interface or product graphics that benefit from a sturdy, technical voice.
The tone is pragmatic and contemporary, with an industrial confidence that feels engineered and systematic. Its rounded-square forms add approachability without losing a tough, utilitarian edge, making it feel modern and functional rather than expressive or calligraphic.
Likely designed to deliver a strong, contemporary sans with a distinctive superelliptical signature—balancing strict geometry with softened corners for clarity and approachability. The consistent stroke weight and compact interior spaces suggest an emphasis on punchy, high-impact communication.
Distinctive superellipse shapes show up most strongly in bowls and rounds (C, G, O, Q, 0), giving the face a recognizable “rounded-square” footprint. The overall color is dark and even, and the tighter openings can make the texture feel compact and assertive at larger sizes.