Sans Normal Kunet 2 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'BR Segma' by Brink, 'Hando' by Eko Bimantara, 'Neurial Grotesk' by Indian Type Foundry, 'Jam Grotesque' by JAM Type Design, and 'Ordina' by Schriftlabor (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, signage, sporty, modern, energetic, confident, functional, display impact, clear messaging, dynamic tone, modern utility, oblique, geometric, rounded, compact, clean.
A heavy, oblique sans with broad proportions and clean, continuous curves. Strokes stay essentially monoline, with rounded terminals and softly squared joins that keep counters open and shapes sturdy. The letterforms lean forward consistently, and the overall rhythm is roomy with generous horizontal presence; diagonals and bowls read as smooth and stable rather than sharp. Numerals are similarly robust and round, designed for clear, high-impact readability.
This font performs best in attention-grabbing contexts such as headlines, posters, and campaign graphics where a strong, forward-leaning presence is desirable. It also suits branding and packaging that need a modern, energetic tone, and it can work well for signage and labels where sturdy shapes and open counters help maintain legibility at a distance.
The overall tone feels energetic and assertive, with a forward-leaning stance that suggests motion and momentum. Its solid weight and uncomplicated geometry give it a contemporary, no-nonsense voice suited to bold messaging.
The design appears intended to deliver a modern, dynamic sans voice by combining a pronounced oblique angle with broad, rounded construction and uniform stroke weight. It emphasizes impact and clarity over fine detail, aiming for reliable readability in large-format and high-contrast applications.
Curves are notably full and circular, while straight strokes and diagonals remain simple and uniform, creating a cohesive, engineered look. The forms prioritize clarity at display sizes, with minimal detailing and consistent slant across uppercase, lowercase, and figures.