Sans Normal Omkov 16 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Dallas Print Shop' by Fenotype, 'FS Emeric' by Fontsmith, and 'Carmen Sans' by StudioJASO (names referenced only for comparison).
Keywords: branding, headlines, posters, ui labels, packaging, modern, confident, friendly, clean, direct, impact, clarity, modernity, versatility, legibility, geometric, compact, sturdy, rounded, punchy.
A heavy, geometric sans with broad proportions and clean, unmodulated strokes. Curves are close to circular with smooth joins, while terminals are mostly straight-cut, giving a crisp, engineered feel. Counters are generous for the weight, and the overall rhythm is even, with a slightly compact vertical impression that supports dense settings. The lowercase shows single-storey forms (notably the a and g), reinforcing a contemporary, simplified construction.
Best suited for branding and display typography where strong presence and quick readability are important—headlines, posters, packaging, and prominent UI labels. It can also work for short blocks of text or callouts when a bold, contemporary tone is desired.
The font reads as modern and assertive, with a friendly neutrality that avoids decorative cues. Its solid color and open shapes make it feel dependable and straightforward, suitable for work that needs to sound confident without becoming cold or formal.
The design appears aimed at delivering a robust, contemporary sans that stays highly legible while projecting confidence. Its simplified, geometric letterforms suggest an intention to be versatile across modern visual systems, from marketing to interface-centric layouts.
Diagonal letters like A, V, W, X, and Y are built with strong, stable strokes that preserve a consistent visual color. The numerals are straightforward and highly legible at display sizes, matching the same geometric logic as the letters.