Slab Square Irhu 7 is a very bold, normal width, medium contrast, italic, normal x-height font visually similar to 'Browser Serif' by AVP, 'Polyphonic' by Monotype, and 'Directa Serif' by Outras Fontes (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, editorial display, assertive, sporty, editorial, retro, impact, momentum, authority, display emphasis, slab serifs, bracketed serifs, ink-traps, compact joins, wedge cuts.
A heavy, right-leaning slab-serif with compact proportions and a lively, forward-angled rhythm. Serifs are thick and blocky with subtle bracketing, and many joins show small triangular cut-ins that read like restrained ink-trap detailing. Counters are relatively tight and apertures are modest, giving the face a dense, high-impact texture. The design keeps curves broad and simplified, while straight strokes terminate with flat, squared ends and crisp corners, producing a sturdy, poster-like silhouette.
Best suited to display settings where bold emphasis is needed: headlines, posters, sports and team-style branding, punchy packaging, and short editorial callouts. It can work for brief text passages when strong typographic color is desired, but its dense weight and compact counters make it most effective at larger sizes.
The overall tone is confident and energetic, with a sporty, headline-driven presence. Its bold italic slant adds urgency and motion, while the slab construction keeps it grounded and authoritative, evoking classic editorial and display typography.
This font appears designed to deliver a fast, forceful italic voice built on a solid slab-serif foundation—combining motion with heft for attention-first typography. The consistent squared terminals and thick serifs suggest an intention to remain legible and commanding in high-impact applications.
Uppercase forms feel especially blocky and monumental, while lowercase maintains strong weight and compact spacing that can build a dark, emphatic paragraph color. Numerals are robust and attention-grabbing, matching the letterforms’ squared terminals and sturdy slab detailing.