Print Hydis 2 is a bold, normal width, low contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, kids media, social graphics, playful, friendly, casual, whimsical, youthful, handmade feel, informal voice, playful display, approachable tone, characterful texture, rounded, soft-edged, blobby, wobbly, chunky.
The letterforms are chunky and soft-edged, with rounded terminals and intentionally irregular contours that mimic marker or brush drawing. Strokes are consistently heavy with little internal modulation, while proportions vary from glyph to glyph, creating a lively, slightly wobbly rhythm on the line. Counters are simplified and often small, and curves are broadly drawn, giving the set a puffy, cartoon-like silhouette.
It works best for short to medium-length display text where a cheerful, informal voice is desired, such as posters, kids-oriented materials, stickers, packaging, and social graphics. It can also suit lighthearted branding, headings, and titling where a bold, friendly presence is more important than dense readability at small sizes.
This font feels playful and approachable, with a casual, handmade energy. Its uneven, blobby strokes add a warm, humorous tone that reads as friendly rather than formal or technical.
The design appears aimed at delivering a clearly handmade look with strong personality and visual texture. The irregular outlines and simplified shapes prioritize charm and expressiveness over precision, making text feel human and spontaneous.
Distinctive quirks—like uneven stroke edges, varied character widths, and slightly bouncy verticals—create a strong hand-drawn texture across words. Numerals match the same soft, chunky construction, keeping a consistent tone between text and figures.