Sans Normal Bobab 14 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'News Gothic BT' by Bitstream, 'Newspoint' by Elsner+Flake, 'News Gothic' by ParaType, 'PF Das Grotesk Pro' by Parachute, 'Hamburg Serial' by SoftMaker, and 'TS Hamburg' by TypeShop Collection (names referenced only for comparison).
Keywords: ui text, body text, signage, branding, presentations, modern, neutral, clean, pragmatic, technical, clarity, versatility, modernity, efficiency, geometric, monoline, open apertures, high legibility, even rhythm.
This typeface is a clean, monoline sans with predominantly geometric construction and gently rounded curves. Uppercase forms are straightforward and stable, with broad circular bowls (C, G, O, Q) and a simple, utilitarian diagonal structure in letters like K, V, W, and X. Lowercase shapes keep an even, contemporary rhythm: the a is single-storey, the g is single-storey with a compact ear, and the bowls and counters are open and uncluttered for clarity. Terminals are mostly straight-cut with minimal flare, and proportions read as balanced and consistent across letters and numerals.
It performs well for interface typography, dashboards, product copy, and general-purpose editorial settings where a steady texture and quick recognition are important. The clear forms and open counters also suit wayfinding, labels, and presentation materials that need to stay readable at a range of sizes.
The overall tone is modern and matter-of-fact, emphasizing clarity over personality. Its restrained geometry and even texture give it a dependable, contemporary voice that feels at home in digital and informational contexts.
The design appears intended as a versatile everyday sans: minimal, legible, and consistent, with geometric influence that supports contemporary branding and screen-centric communication.
Round characters maintain smooth, regular curvature, while verticals and horizontals stay crisp, producing a tidy, uniform color in text. Numerals follow the same simple geometry, with clear differentiation and a straightforward, signage-friendly silhouette.