Sans Normal Lodom 3 is a very bold, normal width, low contrast, italic, normal x-height, monospaced font visually similar to 'Paradroid' and 'Paradroid Mono Soft' by The Northern Block and 'Fonetika Mono' by Tokotype (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, labels, sporty, energetic, industrial, punchy, retro, impact, motion, bold branding, attention, slanted, blocky, compact, sturdy, rounded.
A heavy, slanted sans with compact proportions and thick, low-contrast strokes throughout. Forms are built from broad curves and straight cuts, with rounded counters and blunt terminals that keep the silhouette dense and uniform. The rhythm is strongly forward-leaning, and the alphabet maintains a consistent, blocky geometry across caps, lowercase, and figures, producing an assertive, high-impact texture in lines of text.
Best suited to large-size applications where impact and speed are priorities: headlines, posters, sports or team-style branding, packaging, labels, and bold UI banners. It can also work for short subheads or callouts where a dense, forward-leaning texture is desirable, but it will feel visually insistent in longer reading passages.
The overall tone reads fast and forceful, with a sporty, display-driven attitude. Its bold, compressed-looking shapes and forward slant suggest motion and urgency, leaning toward retro athletic and industrial branding rather than quiet editorial typography.
The design appears intended to deliver maximum presence with a sense of motion, using a consistent slant and thick, simplified letterforms to stay readable while projecting strength and energy.
Uppercase shapes are wide and simplified with minimal interior detail, while lowercase retains similarly chunky construction, keeping word shapes tight and cohesive. Numerals are similarly heavy and legible, with rounded bowls and strong diagonals that match the alphabet’s momentum.